The Beautiful North is an inviting lounge offering amazing grazing, and the latest cocktails, memorable service and bespoke VIP touches. The space was created by merging 3 standard suites into one, larger space.
Collaborating with the team at ASM, we created an engaging new offer at the AO Arena Manchester called The Beautiful North.
Manchester as a city embraces the new. It sets its own direction. Always changing. Always creating. The Beautiful North from its conception of its name and identity were designed to reflect this energy. A chance to represent the culture of the city on a world stage.
The space itself can reflect that night’s show, changing mood through lighting depending on what event is going on. An expansive, coffered ceiling helps set the pace – with luxurious materials, soft furnishing and layering of texture immersing you as soon as you walk through its doors. With its own exclusive cocktail bar this is what we call laid back luxury.
Submitting Organization
20.20 ltd | ASM Global | Motion Projects
