Head of Ticketing and Hospitality, LTA
Currently serving as the Head of Ticketing and Hospitality at the LTA (NGB for Tennis in Great Britain) Alex is responsible for overseeing the strategic direction of ticketing and premium experiences for tennis events in Britain.
Alex’s leadership and innovative approach have been pivotal in driving growth since joining the LTA in 2015, enhancing fan engagement through an in-house approach to ticking, and delivering a significant expansion of world class hospitality experiences.
Before joining the LTA, Alex worked on several high-profile events, including several FIFA World Cups and Olympic Games, where he honed his skills in ticketing and event strategy. He is passionate about delivering top-tier experiences for fans and continues to play a key role in elevating the profile tennis events in the UK.