Senior Director of Premium Seating & Special Events, Gamecock Club
Kendra Holaday serves as the Senior Director of Premium Seating & Special Events for the Gamecock Club and University of South Carolina Athletics. In this role, she leads the management and strategy for all premium seating experiences across key athletic venues, including football at Williams-Brice Stadium, basketball at Colonial Life Arena, and baseball at Founders Park. Her oversight spans more than 150 suites and loge boxes, as well as over 20 premium club spaces.
In addition to premium seating, Kendra plans and executes a wide range of donor-focused and athletic department events throughout the year. Her focus on delivering exceptional experiences on game days and at special events strengthens fan engagement and deepens the connection between donors and Gamecock Athletics.