Executive Summary
Last year, The Boston Garden Society at TD Garden hosted an enchanting event at Encore Casino, bringing their members a magical evening of entertainment and camaraderie. The night featured an interactive magic show with special appearances from beloved Boston Bruins players, who often got picked on by the magicians, creating a lighthearted atmosphere. Following the performance, the evening continued with an exclusive dinner where members shared meals and conversations with the Bruins players, creating cherished memories and strengthening connections between the team and its fans. It was truly an unforgettable celebration of community, magic, and sportsmanship.
Submitting Organization: TD Garden
Photo Credits: Steve Babineau
Detailed Nomination
As many people in the premium entertainment and sports sector know, it can be challenging to cultivate new, unique experiences for your clients. When it came time to offer high-tier Bruins component clients a new, unique experience, the Boston Garden Society team knew they needed to think outside the box and raise the bar. After hearing from their sales and experience teams, it was clear clients desired an event with facetime with the Boston Bruins players but also one that provided an interactive activity they could partake in. After a few brainstorming sessions, ‘A Magical Night out with the Boston Bruins’ was born.
The event, hosted at Encore Casino, featured a cocktail hour with premium cocktail offerings, followed by an interactive magic show with local magician duo, Four-Handed Illusions. The event concluded with a sit-down dinner and dessert with the Boston Garden Society team. The Magic show was an instant hit, with the Bruins players constantly getting picked out of the crowd to participate in magic trick, bringing humor and charm to the show. Their involvement broke the ice and created a fun, relaxed environment for everyone. After the show, clients enjoyed a sit-down dinner and dessert, where they were able to mingle with members of the Boston Garden Society team. The intimate atmosphere fostered connections and allowed attendees to share their thoughts about the evening, discuss mutual interests, and deepen relationships.
Overall, the event successfully combined fine dining, networking, player facetime and an interactive activity, offering a unique and enjoyable experience for the guests and Bruins players alike. It was a perfect blend of entertainment and camaraderie, and clients are already asking when we’ll be doing it again!
