Co-Founder and GM
Amanda is the co-founder and GM of HeadWest, an experiential gifting company that delivers tailored gifting activations that combine premium keepsakes with a live personalization experience. With over 15 years of industry experience, including founding wedding gift registry platform NewlyWish (acquired by WeddingWire & The Knot), Amanda has a career-long connection to the gifting landscape and what elevates the guest experience.
Amanda is also the Executive Director of Guest Experience for GoBella, a luxury event planning company based in Colorado. Amanda works hand-in-hand with founder Emily Campbell to drive company strategy and strategic partnerships, as well as leads the event guest experience to exceed not only client’s expectations, but that of each and every guest.
Amanda earned her MBA in Marketing & Entrepreneurship from Fordham University’s Graduate School of Business, where she was named ‘Entrepreneur of the Year.’ She’s highly experienced in business operations, digital marketplaces, relationship management, and leading and communicating across cross-functional teams.
Amanda resides in Westchester County, NY with her husband, Robard, and two young boys, Leo and Schuyler.
