Perkins&Will

Jenny Stephens, WELL AP
Principal, Director of Strategic Business Development
475 Lincoln St., Suite 100
Denver, CO 89128
303-909-4426
jenny.stephens@perkinswill.com
Perkinswill.com

Perkins&Will’s is one of the most established and respected venue design practices in North America, with deep expertise in professional sports, arena redevelopment, mixed-use entertainment districts, and fan-focused venue transformation. The firm has been a nationally recognized leader in sports architecture for more than 50 years.

Today, the firm’s sports practice leverages Perkins&Will’s global design resources and urban planning expertise with firm’s legacy of designing some of the country’s most influential sports venues. The practice is recognized for creating venues that balance fan experience, operational efficiency, revenue generation, and long-term civic impact.

Perkins&Will’s professional sports portfolio spans the NBA, NHL, NFL, and mixed-use entertainment markets. Signature projects include:

• Ball Arena — long-term and ongoing renovation and redevelopment partner for Kroenke Sports & Entertainment
• Spectrum Center — recently transformed through a multi-phase renovation focused on fan experience, premium hospitality, NBA compliance, and operational optimization
• SAP Center — home of the NHL’s San Jose Sharks and one of Perkins&Will’s longest lasting client relationships
• Canada Life Centre— designed as a downtown catalyst and recently modernized through phased renovations following the return of the Winnipeg Jets
• Denny Sanford Premier Center — a nationally recognized “workhorse arena” designed to support sports, entertainment, and community events

The practice is particularly known for its expertise in complex arena renovations and phased transformations. Perkins&Will has helped professional teams and venue operators modernize aging facilities while maintaining operations and maximizing return on investment. This includes enhancements to premium seating, concourses, hospitality spaces, locker rooms, technology integration, and district-scale placemaking strategies.

Beyond the venue itself, Perkins&Will approaches sports facilities as catalysts for economic development and community activation. The firm frequently integrates arenas into mixed-use districts that include hospitality, retail, public open space, housing, and year-round programming. This urban-minded approach reflects a broader belief that sports and entertainment venues should serve not only teams and fans, but also the long-term health and vitality of the surrounding community.

With more than 250 sports and entertainment projects nationwide and a legacy rooted in Denver since 1962, Perkins&Will continues to shape the future of professional sports architecture through innovative design, operational insight, and a strong emphasis on fan experience, flexibility, and civic identity.