CEO
Aaron Holland is Co-Founder and CEO of Attend, a ticketing and fan-data platform that helps sports teams, venues, and entertainment organizations launch and scale modern ticketing programs. Attend’s technology powers solutions for over 100 partners globally, making live events more accessible—especially for younger fans—while driving measurable conversion and incremental revenue across major leagues and live entertainment organizations. Aaron leads Attend’s product and go-to-market strategy and is focused on building an AI-first platform that improves acquisition, personalization, fraud prevention, and operational efficiency at scale.
