General Manager, Sports & Events
As General Manager of Sports & Events at Moment Factory, Jamie Reilly leads the strategic growth and creative development of immersive multimedia experiences that captivate global audiences. Based in New York City, she oversees a diverse portfolio spanning live events, brand activations, and permanent installations — from cutting-edge stadium integrations to high-impact fan zones.
With a background that bridges business acumen and creative vision, Jamie is passionate about shaping next-generation experiences at the intersection of storytelling, technology, and public space. She collaborates closely with clients, partners, and multidisciplinary teams to bring bold ideas to life — from concept to execution — ensuring every project resonates with purpose and emotion.
Moment Factory is a multidisciplinary studio with in-house expertise across video, lighting, architecture, sound, and special effects. Headquartered in Montreal, with offices in New York City, Los Angeles, London, Tokyo, Paris, Singapore, Riyadh and Abu Dhabi, the studio has delivered over 600 experiences worldwide for clients including FIFA, Real Madrid, Arc’teryx, the NBA, and NBC.
