Director, ALSD International
Josh is a seasoned commercial leader and consultant, currently the Founder of JS Connects and CRO of The Padel Directory. With over 15 years of experience in the sports and entertainment industry, his background spans major organisations like Merlin Entertainments, AEG Europe, Saracens Rugby Club, Leyton Orient FC and a recent high-profile role working with Harry Kane (England and Bayern Munich Centre Forward). Josh’s commercial consultancy expertise covers a wide portfolio, partnering with Global brands, Professional sports teams, Entertainment venues, and innovating start-ups. He has collaborated with industry leaders such as Google, Amazon, Skechers, Fanatics, The O2, The NBA, Sundance Film Festival, and worked on major events like Barclaycard Presents British Summertime and tours for Taylor Swift, Justin Bieber, and Bon Jovi. Today, he focuses on driving growth for both established global leaders and ambitious challenger businesses.
