From Vision to First Sale: An Exclusive Look at The A’s Las Vegas Ballpark Premium Strategy
»» 11:20 a.m. - 12:00 p.m.
The path from ownership vision to first sale requires dozens of critical decisions made in the right sequence. This panel reveals how the A’s feasibility analysis, experience center design and go-to-market strategy converged to launch premium sales for the future home of the A’s.